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EGOS 2012 sub-theme: "Design for global organizations"

  • 1.  EGOS 2012 sub-theme: "Design for global organizations"

    Posted 12-09-2011 12:55
    Dear all,


    You are invited to submit papers to the following EGOS sub-theme:  

    EGOS 2012 - July 2-7 - Helsinki, Finland

    Sub-theme "Design for global organizations"

    Convenors:

    Mark Mortensen, INSEAD, France

    Anca Metiu, ESSEC Business School, France

    Joao Vieira da Cunha, Universidade Nova de Lisboa, Portugal


    Guest Convenors:

    Pamela Hinds, Stanford University, USA

    Paul Leonardi, Northwestern University, USA

    Elisa Mattarelli, University of Modena and Reggio Emilia, Italy

     

                                           Design for Global Organizations

    Globalization has changed the way that work is conducted and organized and the outcomes that are desired and possible through those work activities. Organizations doing knowledge intensive activities, for example, are increasingly utilizing globally distributed teams to get access to local talent, markets, and resources in order to create products and services more in tune with those markets. Offshoring of knowledge intensive work (i.e. the delocalization or externalization of complex processes, functions, and activities to emerging countries, Manning et al., 2008; Grimaldi et al., 2010), once applicable only to peripheral activities, is now applied to strategic activities – and it appears that the trend is here to stay (Lewin and Perm-Ajchariyawon, 2009).
    The interaction between the design of global work arrangements, the artifacts, routines, and networks that enable those arrangements, and the consequences of a globally distributed work process, however, remain largely unexplored. The objective of this subtheme is to explore the interplay between design and global work. Specifically we want foster creative discussions around both designing for global work and designing global products and, importantly, the interaction between the two.

    Design for Global Work
    In this subtheme, we want to investigate how to best design artifacts, information technologies, routines, informal networks, and formal organizational structures to support globally distributed knowledge intensive work. We want to take advantage of the renewed interest in the organizational consequences of material artifacts (e.g. the upcoming MIS Quarterly special issue on sociomateriality) to advance research on the use of concrete objects to improve the design of global work arrangements. We hope to leverage new insights into the benefits and issues arising from the ongoing shift in the structure of collaborations towards greater fluidity and overlap (O'Leary et al., forthcoming, Mortensen, 2011) for thinking about design in more dynamic ways.

    Design for Global Products
    This subtheme will also encourage research on how global work arrangements are used to designing new products, services, and processes. Specifically, we want to enrich our understanding of the antecedents and outcomes of global work efforts (e.g., globally distributed teams and online communities) engaged with design work. We hope to explore the tension between the immaterial nature of online collaboration and the materiality of the products of that interaction. We also hope to understand how workers think about services for a global market and how the structure of the distributed work arrangement shapes their actions. We seek insightful distinctions between the dynamics of teams working on abstract problems and those of teams working on concrete artifacts. We also seek to balance the insights on the common processes that underpin global work with an appreciation of some of the differences among different types of global work arrangements (e.g. teams, project work, etc.).

    Relevant Topics
    Overall, this sub-theme seeks to explore the design factors that affect knowledge-intensive, global work and design for global markets, especially through the use of global work arrangements. Topics relevant to this sub-theme include (but are not restricted to):

    • The interplay between social processes and design in global work arrangements
    • The impact of individuals' multiple memberships on the innovation capabilities of global teams
    • Designing organizational and team structures for innovative global new product development
    • Designing collaborative technologies for global work
    • Designing dynamic strategies and structures for managing global product design and delivery
    • Designing dynamic strategies and structures for managing global service design and delivery
    • Understanding the interaction between technologies, work practices, structures for global work

    To advance research on these issues and more generally on the interplay between design and global work, we seek original contributions, both empirical and theoretical, that rely on a variety of methods and theories. Please contact the convenors with any questions you have about the subtheme.

    Deadline for short paper submissions: January 16, 2012.

    We are looking forward to insightful and constructive exchanges in Helsinki!

    The convenors