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eText on International Business & Global Strategy (2nd edition)

  • 1.  eText on International Business & Global Strategy (2nd edition)

    Posted 02-18-2019 17:12
    This free 176-page interactive text covers core topics in international business and global strategy. After over 80,000 downloads of the 1st edition, the 2nd edition brings new material (e.g. the coverage of anti-globalism and the global slowdown) and links to over 100 interactive questions and 300+ cases.
    The eText is published by bookboon.com, the world's largest eBook publisher. It is accompanied by over 600 free slides linked to the chapters and a Facebook group with more than 500 examples. The 1st edition was used by instructors from the U.S., Germany, South Africa, New Zealand, Iceland etc.
    The text can be downloaded for free from this web site:
    If you would like access to the complimentary slides and/or instructor's manual, please respond to this email (even if you are not sure whether you want to adopt the textbook). I will be happy to share them with you.
    The textbook (and slides) cover these topics:
    Part I: International Business
    1.       Foundations of international business
    2.       International business and globalisation
    3.       International business and trade
    4.       International business and investment
    5.       Firms and international business
    6.       Governments and international business
    7.       Institutions and international business
    8.       The world trade system
    9.     The foreign exchange system
    10.   The global financial system
     
    Part II – Global Strategy
    11.   Foundations of global strategy
    12.   Regional and global strategy
    13.   Global strategy frameworks
    14.   Foreign market entry
    15.   Industry and competition
    16.   Resources and capabilities
    17.   Institutions and ethics
    18.   Organisation and structure
    19.   Knowledge and innovation
    20.   Alliances and collaboration
     
    You could also consider more in-depth texts on Global Strategy: Thriving in a World of Uncertainty (tophat.com, 2018) and Contemporary International Business in the Asia-Pacific Region (Cambridge University Press, 2019) I (co-)authored, available through these links:
    Kind regards,
    Peter
    Peter Zámborský, Ph.D.
    Senior Lecturer in International Business and Strategy
    University of Auckland Business School, New Zealand
    Forthcoming publications:
    Contemporary International Business in the Asia-Pacific Region (co-authored with Alain Verbeke et al., Cambridge University Press)
    Profitability of joint ventures abroad (co-authored with Ben Gomes-Casseres et al., chapter in a Cambridge University Press book)
    Subnational differences & entry mode performance (J. of Management & Organization; https://doi.org/10.1017/jmo.2017.59 )