LOGOS PRESS CALL FOR BIOTECHNOLOGY CASE ABSTRACTS
For Companion Volume to Building Biotechnology by Yali Friedman
The Case for Building Biotechnology
Abstract Submission Due Date: October 16, 2009
Editors: Mark Ahn, Willamette University, Michael Alvarez, Stanford Medical School, Arlen Meyers, University of Colorado Health Sciences Center, Anne York, Creighton University
The Case for Building Biotechnology is designed to be a companion volume to the fourth edition of Building Biotechnology, with original cases that address the above issues. While these cases will parallel the areas highlighted in Building Biotechnology, they can also be used as stand-alone cases. Target markets for both books include programs in areas such as the management of technology, technology commercialization, related Professional Science Masters degrees, biomedical engineering, technology entrepreneurship, consulting and strategic management. Certain cases may also provide insights into intellectual property law, federal regulation, acquisitions and valuation, team building, technology transfer and licensing, among other topics. These cases will differ from standard business cases in that they will, as appropriate, provide background in the science of the industry and issue(s) addressed in the case.
Deadlines, Submission and Review Process
Case abstracts may be electronically submitted no later than October 1, 2009, to Mark Ahn, Willamette University, at mahn@willamette.edu, phone +1 503-961-4466. Abstracts will be reviewed, and authors will be notified of requests for full cases, no later than November 1, 2009. At that point, each case author will be assigned a specific editor. Full cases should be no more than 8,000 words, about 30 pages double-spaced. More specific guidelines for full cases will be supplied to the authors at the time the abstracts are accepted or can be obtained from Mark Ahn at mahn@willamette.edu. Final drafts of all cases are due no later than March 1, 2010. The expected publication date is 2010. Copyrights for all cases will be assigned to Logos Press.