Title: Successful Internationalization: An Assessment of the Performance of Subsidiaries
Dear List Members:
I'd like to bring your attention to a Professional Development Workshop being offered at this year's Academy of Management and invite you to participate. The session runs Saturday, August 8th, 10:10-12:10 at the Sheraton Chicago in the Huron Room.
Abstract:
There has been growing interest recently among the largest Latin American firms to better understand the performance outcomes of their internationalization strategies. Many discussions have ensued between academics and companies and yet there still does not seem to be a consensus as to what constitutes a good measure of performance. For instance, is the ratio of foreign profits to total profits sufficient? And if so, how do we encourage the release of that data? The purpose of this PDW is to discuss strategies and techniques used to gather performance data, and establish a common metric upon which to build further research projects.
Background:
Performance is a recurrent theme in most branches of management, and it is of interest to both academic scholars and practicing managers. After three years of surveying the most international companies in Brazil, the CEOs at the firms that we are collaborating with have a new question: "Is internationalization working?" In an attempt to answer this question, researchers have added a number of questions to the survey of international firms for 2008. Yet data has been difficult to acquire, and the reliability has been questionable. This situation prompted a specific research project surrounding the measurement of subsidiary performance.
Scholars from the International Business area will present various dimensions and experiences relevant to the assessment of successful internationalization. Following these presentations will be interactive roundtables based on the participants' areas of interest.
PDW format:
- Presentation of organizers and presenters (about 45 min.): the subject will be presented in multiple dimensions through academic and practical experiences.
- Round table (about 45 min.): the participants will be split in groups (according to subject) leaded by each of the presenters.
- Results presentation (about 30 min): The measures developed in the small groups will be presented and discussed.
No pre-registration is necessary to attend the session. Yet, the organizers would appreciate it if potential participants could send a short email describing the type (i.e., financial, operational, subjective) measures they are interested in discussing/hearing more about.
Co-chairs / Organizers:
Jase Ramsey (Fundação Dom Cabral)
Alvaro Cyrino (Fundação Dom Cabral)
Presenters / Moderators:
Subramanian Rangan (INSEAD)
BJ Punnett (University of West Indies)
Alvaro Cuervo-Cazurra (University of South Carolina)
Susan Perkins (Kellogg)
James Combs (Florida State University) (to be confirmed)
For information on the session contact organizers Jase Ramsey ( Jase@fdc.org.br ) or Alvaro Cyrino ( Alvarobc@fdc.org.br ).
Jase Ramsey, PhD
Coordinator, International Business Center
Fundação Dom Cabral
55 31 3589-7243 (office)
55 31 3589-7402 (fax)
http://www.fdc.org.br/