Discussion: View Thread

  • 1.  Use of students as surrogates for the general business practitioner population

    Posted 11-19-2009 00:59
    Use of students as surrogates for the general business practitioner population:

    Some, but not all, investigations of tertiary students as surrogates for practicing business people indicate that the students are not represenative of the latter population, Peterson (2001) and Copeland, Francia, and Stawser (1973). Others (Yavas, 1994) argue they are.

    Does anyone have a reference for an estimate of the proportion of business studies using tertiary student samples? I'm interested in how common the use is rather than the appropriateness.

    Thanks,
    Romie

    Refs:

    Peterson, R. (2001). On the Use of College Students in Social Science Research: Insights from a Second-Order Meta-analysis. Journal of Consumer Research, 28(3), 450-461.

    Copeland, R., Francia, A., & Strawser, R. (1973). Students as Subjects in Behavioral Business Research. Accounting Review, 48(2), 365-372.

    Yavas, Ugur. (1994). Students as Subjects in Advertising and Marketing Research. International Marketing Review, 11(4): 35 – 43.


    Do not accustom yourself to use big words for little matters.
    -Samuel Johnson
    Romie F. Littrell, BA, MBA,PhD, FIAIR, An fánaí fiáin
    AUT Business School N.Z., romie.littrell@aut.ac.nz
    http://www.romielittrellpubs.homestead.com/
    http://www.crossculturalcentre.homestead.com/
    Facilitator, Leadership & Management in Sub-Sahara Africa Conferences
    Contents copyright Romie F. Littrell



  • 2.  Use of students as surrogates for the general business practitioner population

    Posted 11-19-2009 11:12

    Hi, Romie. Prof. Anne Tsui and colleagues have the following review paper, on Table 5, they summarized the % of papers using undergraduates, MBAs and employees. Hope it helps.

     

    Tsui, A. S., Nifadkar, S. S., & Ou, A. Y. 2007. Cross-national, cross-cultural organizational behavior research: Advances, gaps, and recommendations. Journal of Management, 33(3): 426-478.

     

    Best regards,

    Amy

     

    ~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
    Amy Yi Ou
    Doctoral Candidate and Research Associate
    Department of Management
    W. P. Carey School of Business
    Arizona State University
    Tel: 1-480-965-7411
    Fax: 1-480-965-8314

     

     

     

    From: International Management Discussion List [mailto:IMD-L@AOMLISTS.PACE.EDU] On Behalf Of Romie Littrell
    Sent: Wednesday, November 18, 2009 10:59 PM
    To: IMD-L@AOMLISTS.PACE.EDU
    Subject: Use of students as surrogates for the general business practitioner population

     

    Use of students as surrogates for the general business practitioner population:

    Some, but not all, investigations of tertiary students as surrogates for practicing business people indicate that the students are not represenative of the latter population, Peterson (2001) and Copeland, Francia, and Stawser (1973). Others (Yavas, 1994) argue they are.

    Does anyone have a reference for an estimate of the proportion of business studies using tertiary student samples? I'm interested in how common the use is rather than the appropriateness.

    Thanks,
    Romie

    Refs:

    Peterson, R. (2001). On the Use of College Students in Social Science Research: Insights from a Second-Order Meta-analysis. Journal of Consumer Research, 28(3), 450-461.

    Copeland, R., Francia, A., & Strawser, R. (1973). Students as Subjects in Behavioral Business Research. Accounting Review, 48(2), 365-372.

    Yavas, Ugur. (1994). Students as Subjects in Advertising and Marketing Research. International Marketing Review, 11(4): 35 – 43.

     

    Do not accustom yourself to use big words for little matters.

    -Samuel Johnson

    Romie F. Littrell, BA, MBA,PhD, FIAIR, An fánaí fiáin
    AUT Business School N.Z., romie.littrell@aut.ac.nz
    http://www.romielittrellpubs.homestead.com/
    http://www.crossculturalcentre.homestead.com/
    Facilitator, Leadership & Management in Sub-Sahara Africa Conferences
    Contents copyright Romie F. Littrell