Link to online version
TIBR 56/1, January-February 2014
Table of Contents
Michael Czinkota, Andreas Pinkwart
Introduction: Internationalization in Marketing –from theory to practice by means of a Delphi Study
Dolores Sanchez-Bengoa, Hans Ruediger Kaufmann
Questioning Western Knowledge Transfer Methodologies: Towards a reciprocal and intercultural transfer of knowledge
Hans Ruediger Kaufmann, Maria Englezou, Ana Garcia Gallego
Tailoring Cross-Cultural Competence
Andreas Pinkwart, Dorian Proksch
The Internationalization Behavior of German High-Tech Startups: An Empirical Analysis of Key Resources
Nittaya Wongtada
Determinant of the Success of Street Vendors and Research Agenda
Poh – Lin Yeoh
Born Again Entrepreneurial Family Businesses: The Role of Outside CEOs and Technology Sourcing, Innovation, and Firm Internationalization
Craig Julian, Osman Mohamad, Zafar Ahmed, S Sefnedi
The Market Orientation-Performance Relationship: The Empirical Link In Export Ventures
Special Section: Perspectives from Practice:
Werner Bauer, main article; Lawrence Allen/Dennis Baltzley, comments
A New Approach to Innovation at Nestlé R&D
Suzy
Suzy Howell, Managing Editor
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